Amazon Account Manager
We are a forward-thinking brand dedicated to creating high-quality products that are accessible, inclusive, and designed with the customer in mind. Our mission is to deliver exceptional products while ensuring a fun and engaging experience for our community. What You’ll Be Doing We are seeking a skilled and proactive Amazon Account Manager to oversee and grow our brand's presence on Amazon. This role will focus on strategic planning, content optimization, and improving ratings and reviews while closely managing our agency partner to ensure brand protection and operational excellence. The ideal candidate will have a proven ability to navigate the complexities of the Amazon ecosystem and collaborate effectively with agencies and internal teams to deliver results.
Key Responsibilities
- Agency Management: Act as the primary point of contact for the agency managing our Amazon account. Provide clear direction, set performance goals, and ensure alignment with brand strategy and priorities.
- P&L Management: Oversee the profit and loss statement for Amazon and social commerce marketplaces, ensuring revenue and margin targets are met.
- Performance Optimization: Track key performance metrics, including sales growth, ratings, ad ROI, and content effectiveness. Analyze sales and operational data provided by the agency to identify growth opportunities, diagnose challenges, and inform decision-making. Optimize product listings (SEO, content, imagery) to improve discoverability and conversion rates. Hold the agency accountable for meeting goals and provide regular feedback to ensure continuous improvement.
- Inventory & Sales Management: Manage inventory forecasting, planning, and replenishment to avoid stockouts or overstocking. Collaborate with the operations, demand planning, and supply chain team to ensure timely product availability. Implement strategies to optimize inventory turns and reduce excess stock.
- Strategic Oversight: Collaborate with the agency to develop and execute annual and quarterly Amazon strategies, including promotional planning, advertising campaigns, and content updates.
- Content Supervision: Work with the agency to ensure product listings (titles, images, descriptions, and A+ content) are optimized for discoverability, conversion, and brand consistency. Approve updates and review performance impact.
- Ratings and Reviews: Partner with the agency to implement strategies for improving customer ratings and reviews, ensuring customer feedback is addressed in a timely and constructive manner.
- Brand Protection: Collaborate with the agency to monitor unauthorized sellers, counterfeit products, and pricing violations, ensuring brand integrity on the platform.
- Advertising Campaigns: Oversee the management of Amazon Advertising campaigns, including Sponsored Products, Sponsored Brands, and Display Ads. Review performance reports and recommend adjustments to maximize ROI.
- Cross-Functional Collaboration: Work with internal teams, including marketing and operations, to align Amazon strategies with broader company objectives and ensure inventory readiness for key campaigns.
Qualifications
- 5–8 years of experience in e-commerce, brand, or product marketing, with a focus on Amazon account management.
- Proven success managing Amazon Vendor Central and/or Seller Central accounts, including strategic planning and content optimization.
- Strong analytical skills, with the ability to interpret data and drive actionable insights to optimize performance.
- Exceptional communication skills, with the ability to collaborate effectively with agencies and internal teams.
- Demonstrated ability to scale brands and deliver measurable results in a fast-paced environment.
- Creative thinker with a passion for exploring innovative strategies to grow on Amazon.
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